Your Amazon business, measured and managed in one place.
Eve SellerOps connects to Seller Central through Amazon's Selling Partner API
and turns your own selling data into fee-aware profit analytics and the daily
tools that sit on top of it — catalogue, performance, automated repricing,
sourcing and FBA workflows.
Read-only demo — no sign-up, no card. The free plan needs neither.
Product SalesLAST 30 DAYS · AMAZON.CO.UK
Revenue
£24,680
Orders
1,284
Net margin
27.4%
Buy Box
62%
Daily Profit16 DAYS
SalesCOGFeesProfit
Repricing decision
Buy Box£18.29
Your price£18.49
Eve target£18.24
Undercut buybox by £0.05 (above min price) · guardrails £13.23–£24.96
28 listings synced 2 min ago
5 areas
Catalogue, Performance, Repricing, Scout and Workflows behind one login
Unlimited
Listings synced — we never cap how much of your catalogue you can see
3 seats
Included free, each with per-area permissions you control
£0
To start. No card, no setup fee, no usage-based charges
Live demo
Don't take our word for it. Use the real product.
One click opens the production application signed into a shared, read-only
sample seller account. Browsing is unrestricted; writes are disabled, so
every visitor sees the same clean account.
Every decision the engine reaches is written down — the strategy, the competing offer, the guardrails and the reason.
SKU
Yours
Buy Box
Target
Action
Reason
DM-1002
£18.49
£18.29
£18.24
LOWER
Undercut buybox by £0.05 (above min price)
DM-1102
£39.99
£39.99
£41.59
RAISE
Buybox held — probing upward within max price
DM-1201
£8.99
£8.10
£8.99
HOLD
Buybox below min price — holding at current price
DM-1403
£24.49
£24.20
£24.15
LOWER
Undercut buybox by £0.05 (above min price)
Live · freeThe engine runs continuously on every connected account. The demo account is read-only, so this is the decision log with example rows rather than a live sweep.
Scout
Drop a supplier pricelist in. Eve matches it to the marketplace and prices the whole file before you commit to stock.
Supplier line
Buy
Sells at
Fees
Profit
ROI
Bamboo Chopping Board Set of 3EAN 5060234·· · GreenKitchen
£4.02
£18.49
£6.48
£5.06
126%
Silicone Baking Mat Non-Stick (Pack of 2)EAN 5060234·· · GreenKitchen
£1.76
£9.99
£3.88
£2.68
152%
Glass Food Storage Containers, Set of 5EAN 5060234·· · GreenKitchen
£7.00
£26.99
£8.98
£7.34
105%
Ceramic Mug Set of 6 — Matte WhiteEAN 5060234·· · GreenKitchen
£6.40
£12.95
£4.61
−£0.55
−9%
CSV or .xlsxMap the columns once · triage rows · a pick quantity creates the Amazon listing and sends it to a Workflow
Workflows
FBA inbound, start to finish: pick list, listing checks, packing groups, box contents and labels.
Shipment
SKUs
Units
Boxes
Destination
Status
Restock — Kitchen bestsellerscreated 1 day ago
6
480
20
LTN4
DRAFT
FBA replenishment W29created 4 days ago
9
720
32
BHX4
ACTIVE
New line launch — PlayBrightcreated 7 days ago
3
260
12
MAN1
ACTIVE
FBA replenishment W27created 16 days ago
8
640
28
LBA4
SHIPPED
Live SP-API inboundPrep and hazmat warnings · box-content CSV · printable FNSKU labels
Capabilities
Five working areas, one account.
Each area can be switched on or off per team member. The panels below are
the real instruments, drawn with the demo account's data.
Performance
Daily and monthly ordered units, revenue, refunds and net proceeds. Every
order is broken into referral fees, fulfilment fees and your cost of goods,
so the margin on screen is what actually reaches your bank — not revenue
with a guess subtracted.
Cost of goods 41.0%Amazon fees 31.6%Net profit 27.4%
30 and 90-day windows on every plan, including Free. Per-SKU drill-down, and units whose profit can't be computed are listed separately rather than silently averaged in. More on performance.
Repricing
FREE
Rule-based strategies with hard minimum and maximum prices, and a decision log for every change.
Your price£18.49
Buy Box£18.29
Eve target£18.24
MIN £13.23MAX £24.96
On the free plan, and always on: assign a strategy and the sweep picks the SKU up. A listing with no minimum price is never auto-applied. More on repricing.
Catalogue
Your whole Amazon catalogue, synchronised and searchable, with the gaps that break profit maths called out rather than hidden.
Stainless Steel Water Bottle 750mlDM-1001
£14.99
412
ACTIVE
Weighted Blanket 6.8kg GreyDM-1102
£39.99
54
LOW
Gel Pens Fine Point Black (Box of 12)DM-1502
£7.49
96
NO COST
Unlimited listings on every plan. Inline editing, cost import and export by CSV, and a per-SKU sync you can watch run. More on the catalogue.
Scout
Drop a supplier pricelist — CSV or Excel — map its columns once, and get the Amazon side of every line filled in. Type a pick quantity against a line and it is ready to send: if you don't sell that product yet, Eve creates the Amazon listing for you.
Supplier cost£4.02
Sells on Amazon at£18.49
Referral + FBA fees−£6.48
Profit per unit · ROI£5.06 · 126%
Matched by EAN against your own catalogue first, then live marketplace pricing. Triage the rows, push the ones worth buying into a Workflow, and new products get an offer created against the right ASIN — no Seller Central listing form, no SKUs to invent. More on Scout.
Workflows
A real FBA inbound wizard on Amazon's Fulfillment Inbound API — not a
tracker you keep updated by hand. Baskets become a pick list, the pick list
becomes a shipment plan, and Amazon's own packing groups come back into it.
Supplier baskets
SCOUT
Picked items
LISTINGS CREATED
Inbound plan
SP-API
Packing groups
BOX DETAILS
Labels
FNSKU PDF
Shipped
CLOSED
Prep, seller-label, barcode and hazmat warnings surface before you pack, and box contents export as the CSV Amazon expects. More on Workflows.
Team
Invite people by email and grant them only the areas they need.
Example per-area permissions for three team members
Member
Cat
Perf
Rep
Scout
Work
Owner
●
●
●
●
●
Buyer
●
○
○
●
●
Warehouse
○
○
○
○
●
Three seats on the free plan. Permissions are enforced server-side, not just hidden in the interface.
Support, in the app
Raise a ticket from any page, attach a screenshot, and keep the thread where the problem is. Replies land in the same place — no mailbox archaeology.
Every ticket is scoped to your organisation and visible only to your team.
Account control
See every signed-in device and revoke any of them. Set the ship-from address once and Workflows uses it. Verify your email at sign-up, and delete the account — and its data — whenever you choose.
Owners manage the Amazon connection; members never see it.
How it connects
Four steps, and Amazon holds the keys throughout.
Eve SellerOps uses Amazon's official Selling Partner API. You stay in control of the authorisation at all times.
01
Create your account
Sign up with your email address and confirm it with a short code. No Amazon credentials are ever entered into Eve SellerOps.
EMAIL VERIFIED
02
Authorise via Amazon
Connect Seller Central through Amazon's own consent flow, on Amazon's site. You can revoke that authorisation from Seller Central at any time.
LEAVES THIS SITE
03
Sync your data
Your catalogue and orders pull in on their own, and you can watch the sync run. Analytics are ready within minutes of the first pass finishing.
SP-API
04
Operate
Work the catalogue, read the margins, scout the next order and build the inbound shipment — with the team members you've invited alongside you.
DAY TO DAY
Pricing
One plan. It costs nothing.
Every finished area of the application is on the free plan, repricing
included. There is no card to enter, no trial to run out, and no feature
held back to make a paid tier look better.
FreeAVAILABLE NOW
£0per month
Everything in the application that is finished, for as long as you want it.
There isn't one yet, and it's fair to ask. Eve SellerOps is young: we would
rather have sellers using it and telling us what's wrong than revenue from
a handful of accounts.
Your data is never the product — we don't sell it or advise other sellers with it
No advertising, no third-party trackers
Paid tiers will come, for capacity and larger teams — the free plan stays
You'll be told before anything you already use starts costing money
No setup feesNo usage-based chargesNo contract, cancel any timeNo card to start
Deleting your account deletes your data. If a paid tier is ever introduced for
something you already use on Free, you will be told before it applies to your
account — see the pricing page for the detail.
Security & data protection
Your selling data, and nobody else's business.
We only ask for the data the application needs, and we protect it in line with Amazon's Data Protection Policy.
Source
Amazon Seller Central
Your account, your listings, your orders. Authorised by you, in Amazon's own consent flow.
NO PASSWORD SHAREDREVOCABLE
SELLING PARTNER API · HTTPS
Processing
Eve SellerOps
LWA tokens are encrypted at rest with AES-256-GCM and never reach the browser. Analytics are computed per organisation.
AES-256-GCMTLS IN TRANSITTENANT-SCOPED
PER-AREA PERMISSIONS
Destination
Your private workspace
Visible to you and the team members you invite, each limited to the areas you grant them. Nowhere else.
NEVER SOLDNEVER POOLED
Encrypted credentials
Amazon API tokens are encrypted at rest with AES-256-GCM and are never exposed to the browser. All traffic uses HTTPS.
Account isolation
Every organisation's data is strictly separated, and enforced on the server rather than in the interface. No seller's data is ever visible to, aggregated with, or shared with another account.
You control access
Authorisation happens through Amazon's own consent flow and can be revoked from Seller Central at any time. You can see every signed-in device and end any session. Deleting your account deletes your data.
Your data works for you only
We never sell your data or use it to advise other sellers. Analytics are derived only from data you authorise via the Selling Partner API, and are provided to you, about your own business.
FAQ
Questions worth asking first.
Is the live demo the real application?
Yes. The demo opens the production application signed into a shared, read-only sample seller account seeded with example data. The pages, tables and charts are the same software sellers use. Changes are disabled so every visitor sees the same clean account, so Repricing shows an example decision log rather than sweeping the demo catalogue.
Do I ever give you my Amazon password?
No. You authorise Eve SellerOps through Amazon's own consent flow in Seller Central, and you can revoke that authorisation from Seller Central at any time. Amazon credentials are never typed into our application.
Which parts are finished today?
All five areas are live: Catalogue, Performance, Repricing, Scout and Workflows — along with team permissions, in-app support and account controls. Repricing was the last to ship and runs on the free plan like everything else.
Will repricing change my prices without me knowing?
It only ever touches listings you have assigned a strategy to — that assignment is the opt-in, and an unassigned SKU is only ever watched, never repriced. Changes stay inside the minimum and maximum prices you set, a listing with no minimum price is never auto-applied at all, and no single cycle may move a price by more than 30%. Every decision, applied or not, is written to a log you can audit.
Do I have to create the Amazon listing before I can send a new product?
No — that is the point of Scout. Enter a pick quantity against a supplier line and Eve resolves its barcode to the right ASIN, checks whether you already have an offer, and creates one for you if you don't. The item arrives in your Workflow ready to pack, with its SKU already assigned. Nothing is typed into Seller Central, and products you already sell keep the SKU you have.
Is there a limit on how many listings I can sync?
No. Your full catalogue syncs on every plan, including Free. Plans differ on seats and features, never on how much of your own catalogue you're allowed to see.
Is my selling data shared with anyone?
No. Each organisation's data is strictly isolated, analytics are derived only from data you authorise via the Selling Partner API, and we never sell your data or use it to advise other sellers.
Can I control what my team can see?
Yes. The account owner invites members by email and switches each of the five areas — Catalogue, Performance, Repricing, Scout and Workflows — on or off per person. Permissions are enforced on the server, and only the owner can manage the Amazon connection or billing.
Is it really free, and will it stay that way?
It is free today with no card and no trial clock, and there is nothing to cancel. Paid tiers will exist eventually — for larger teams and heavier use — but the free plan is not a trial and is not going away. If something you already use on Free were ever to move behind a charge, you would be told before it applied to your account. Deleting your account deletes your data.
Open it and look around.
The demo is the whole application on a sample seller account — read-only, no sign-up, no card. If it fits how you work, the free plan takes a minute to start.
Whether a feature does what you need, whether your catalogue fits a plan, or what happens
to your Selling Partner data — write to us here and a person answers by email.
Answered by email, usually within one working day.
No account needed and no newsletter: what you send is used to reply to you and nothing else.
Already a customer? Support is built into the application, with your account context attached.