EVE vs RepricerExpress: which Amazon repricer fits?
RepricerExpress is a dedicated repricer at £79 a month for 1,000 SKUs. EVE reprices limited active SKUs free for good, and its £99 STARTER plan bundles unlimited repricing with profit, sourcing and shipments.
The short answer
RepricerExpress is a repricer and nothing else. Its standard pack is £79 a month (£59 a month billed annually) for 1,000 SKUs on one channel, after a 14-day free trial. There is no free plan.
EVE reprices a limited number of active SKUs on its FREE plan, with no card and no time limit. Its STARTER plan is £99 a month + VAT for unlimited SKUs, and it also includes profit analytics, sourcing, FBA shipments and reimbursement detection.
Choose RepricerExpress if you want a repricer only, or you sell across several channels. Choose EVE if you sell FBA on Amazon UK and want repricing in the same place as your margins and sourcing.
Prices and allowances
| EVE | RepricerExpress | |
|---|---|---|
| Free plan | Yes. Limited active SKUs, repriced every 5 minutes, no card, no time limit | No |
| Free trial | 30 days of STARTER; a card is required | 14 days; no card required |
| Paid price | STARTER £99/month + VAT; £49.50 for the first 3 paid months while a launch offer runs | £79/month, or £59/month billed annually |
| SKUs on the paid plan | Unlimited | 1,000 on the standard pack; more on a custom plan |
| Speed | STARTER: real-time, on every offer change Amazon reports, with no per-minute event cap. FREE: every 5 minutes | Real-time, up to 150 competitor price events per minute |
| Channels | Amazon UK | 1 channel on the standard pack; multichannel on a custom plan |
| Users | Owner only on FREE; you + 1 team member on STARTER | Not stated on the pricing page |
| Also included | Catalogue sync and profit analytics on FREE. Scout, Workflows and Recoveries on STARTER | Free managed setup, import and export |
Price per SKU depends on catalogue size. At 1,000 SKUs RepricerExpress is the cheaper repricer. Above 1,000 SKUs its standard pack no longer fits, and custom plans are priced on a call. EVE's STARTER price does not change with SKU count.
How the repricing differs
- Rules. RepricerExpress sells rule depth. Sales velocity and net margin repricing are on its custom plans. EVE has two strategies: Competitive holds the Buy Box and relaxes upward, and Aggressive undercuts the lowest in-range FBA offer.
- Speed. Both react in real time to Amazon's offer-change notifications. RepricerExpress processes up to 150 of these events a minute on the standard pack and queues the rest. EVE's STARTER plan has no per-minute event cap, and a continuous sweep backs it up. On FREE, EVE reprices every 5 minutes.
- Guardrails. Both price inside a minimum and maximum you set per listing. EVE also logs each decision, including the ones where it left a price alone.
- Costs. EVE takes your cost of goods from its catalogue, so the minimum and the profit figure use the same number.
Who each tool suits
RepricerExpress suits:
- Sellers who want a repricer only and already have analytics and sourcing tools.
- Sellers on several marketplaces or channels who need one repricer across them.
- Sellers who want many tunable rules or a managed setup.
- Catalogues of up to 1,000 SKUs where £79 a month is the whole budget.
EVE suits:
- Amazon UK FBA resellers who want repricing, profit and sourcing in one account.
- Sellers who want to test repricing on a few SKUs first, with no trial deadline.
- Catalogues above 1,000 SKUs that do not want to pay more as they grow.
EVE is not the right choice if you sell outside Amazon UK, want an AI pricing tier, or need more than two strategies.
Common questions
Is repricing on EVE's FREE plan a trial?
No. The FREE plan has no end date and needs no card. It reprices a limited number of active SKUs every 5 minutes. STARTER removes the limit.
How much does RepricerExpress cost?
On 27 September 2026 the standard pack was £79 a month, or £59 a month billed annually, for 1,000 SKUs, one channel and 150 events per minute. It starts with a 14-day free trial with no card. Larger plans are quoted on a call.
Can I run EVE and RepricerExpress at the same time?
Not on the same SKUs. Two repricers on one listing fight each other. You can split a catalogue between them, or keep EVE for profit analytics and use RepricerExpress for all repricing.
Which is cheaper?
For a few SKUs, EVE's FREE plan costs nothing. For up to 1,000 SKUs, RepricerExpress at £79 is cheaper than STARTER at £99 + VAT. Above 1,000 SKUs, compare a RepricerExpress custom quote with STARTER, which has no SKU limit.
Sources
Checked 27 September 2026: RepricerExpress pricing, EVE pricing. Plans and limits change; the vendor's own page is the authority.